Wednesday, April 25, 2007

Revisiting the Velvet Bowels of Advertising Part 2: "Cel One Transportation"

So Bud's Dance got quite a bit of attention. 1. I was really happy that this happened and 2. that my first official ( i.e. paid for) spots were for this great agency Rob Rosenthal and Al Moffat had started not long before we shot. No creative slouch himself Rob hired terrific writers and creatives like Carl Loeb from whose brain these amazing ideas sprung.

The campaign featured Moultrie Patton. Moutrie was the sweetest guy in the world and his history as a retired saloon singer, raconteur and World War 2 Tank commander only added to his mystique. After these spots he went on to become Walt the Trapper on that trendsetting series "Northern Exposure".

At the time we shot these I was fixated on physicist Richard Feynman... well I guess I still am. In my mind this campaign was sort of a tribute to guys like him. Crazy, brilliant, funny and rebellious in a positive way. Carl and I must have of been on the same wave length or at least reading the same books.

My old friend Art Director Ray DiCarlo and his wife Jean came up with this wonderful and strange world of an older genius obsessed with chihuahaus, edible plankton and croquet. Ray went on to shoot a feature and then start up Bent Image Lab along with two of the world's best animators; Chel White and David Daniels.

Lance Limbocker, "the best sound designer in the known universe" worked his audio magic. It's worth listening to this with headphones to pick up all of his aural nuances. And Greg Ives did this super stripped down music track that pretty much consisted of a stand up bass and a set of bongos. How hip was that?! This must of been some sort of a golden age. All of these talented people doing astounding work in a wet, then pretty ungroovey, medium sized city in where? Oregun? What were we smoking?

Also that's "Tiny" the chihuahua in the back of the Isetta. Small enough to fit in a coffee cup he was owned by a lady who was large enough that she could barely fit through the door of the production Winnebago. Ah the stories I could tell...

5 comments:

Anonymous said...

how fun is this!? Any Carl King?
Wes Tiny?

Robin Willis said...

Coming right up! Carl King Goes to New York... the movie!

Anonymous said...

Hey! I was the lucky one who got to "audition" the chihuauas. Tiny, the ultimate winner, was the one with the greatest difference in the head to body ratio. Huge head, micro body. Tiny's large owner explained to me that chihuauas are bred just for this very creepy feature, and because Tiny was so successful in achieving such lovely dimensions, he had to have the excess fluid drained from his head monthly. Dear God, why would anyone genetically engineer an animal to create excess brain fluid? That poor dog. At least he had his 15 minutes of fame. This was one of my most unusual assignments ever, but the shoot was lots of fun, as I recall. I was the boom chick for Mr. G.M. A step up from being donut girl several years earlier. (Harv)

Anonymous said...

In your mental meanderings don't forget to mention how much every person on the crew LOVED working with you. How you are a tireless advocate for the crew. How you always listen to what we have to say no matter how annoyed the ad exec has gotten you with his perrier and black leather blazer. Don't forget to put that in with all the other stuff. Because that is something I distinctly remember. Working with you was really like a democracy and not a dictatorship.

Anonymous said...

The Cellular One spots you did for Rob Rosenthal were some of the best ever. Great writing. Great casting. Great everything.