The Beirut story is long and complicated. Yes there were bombs going off... in the suburbs. Yes I was pretty much required to go back to my hotel every night and stay there and watch the Discovery channel and eat Fatoush. Yes the lovely folks at the production company did have an office pool regarding which neighborhood would be bombed next. Yes Moneer the Egyptian creative director who is based in Dubai with the agency refused to shoot in Beirut. At one point the shoot was cancelled, then was to be moved to Kuala Lampur (?!) then Moneer was instructed to not be such a wussy by his boss, strap himself into his flack jacket and get his hiney over to Lebanon. Yes I saw Dubai and was completely freaked out. Beirut is on the radar but Dubai... what hath Allah wrought?
The big questions is why? Why did I do it? Why is there Dubai? Why are people seemingly so intent on screwing up things?
Answers:
1. Well it just happened. I got these really strange boards via email and the next thing you know I was booked. And I needed the job. And I think I have this strange desire to see odd places in the world and in general I like people and am fascinated by other cultures. It is probably related to eating camel and living with the Saharawi.
2. You got me. But I think it has something to do with pure unfettered evil. Greed. Exploitation. Insanity. All the big corporations are there. There is the world's biggest indoor ski area. The biggest market in the world for private submarines. It is usually 50 degrees. The sun is eternally behind this wall of white that is in fact the sea boiling away. Inside buildings, cars... it's proudly 15 degrees. The brown skinned people who are
building Dubai are for the most part slaves. They hold their passports. They do not have the benefit of air conditioned Mercedes SUVs. Its like working on Mercury. Why? Tax free zones? No workers rights? Big bucks? Swank restaurants? Starbucks? Ample cheap big screens?
3. In general I don't see this in kids... well most kids... It seems to be a something we think is required of as adults. Table alignment and fork placement. Believing in a concrete definition of God. Killing people because they think that eating with your left hand is the sign of the devil or that the holy ghost did or did not impregnate the mother of God's son... which is a conceptual problem because I count 3 separate deities and what is supposed to set the world's largest religion apart from tree fornicating pagans is that it's monotheistic.
Being waste deep in advertising I have come to see that most of these big international mega-corporations do not care squat about anything other than the quarterly returns. It's not like everybody who works for them are blood thirsty capitalist with horns and tails. Its just people with families and responsibilities who need a job and have been conned into thinking that this is the right path. Heck I have derived my income for longer than I care to admit on these various entities. (See the answer to question one for a clearer description.)
We have got to carve out a different path for our kids. My 7 year old daughter's school has offered her Chinese lessons. She is taking them because she wants to learn another language but the school is not offering them so she can hang out with Chinese folks and better understand dim sum, the school is offering them because "its' the future". Well it's a future that I don't want to go to. Sweat shops cranking out more and more crap for Wall Mart. Phony pharmaceuticals that kill people. Zilch environmental concerns. Human rights? What's that compared to a DVD player for 20 bucks? Why are we turning a blind eye to this stuff. Why is the world not looking at Dubai and cringing?
It's taken a while for the Beirut job to sink in. While I was there I never had one moment that I felt unsafe. I had grave doubts about doing a spot for a powdered soft drink for the Saudi's because the agency and client think it would be just the thing to compliment the pre and post daylight gorging that goes on during Ramadan there. But I felt like I was on adventure. I felt lucky to be seeing a place like Beirut up close and personal. I loved the crew and still miss them. The Lebanese are absolutely amazing and lovely people. But now a couple of month's later I really don't know what the hell I was doing. It was dangerous. There were really bombs. The army was on seemingly every street corner. I got frisked on the hood of car by a young soldier with a machine gun.
What's odd though is that I'd go back to Beirut in a heartbeat. There is something about the place and the people. It's a dark and perhaps dangerous intoxication. Here are links to my flickr accounts and some pictures I shot on my cel phone or DV camera.
BeirutDubai
